Cookie policy
Last updated 11 November 2026
This page lists every cookie pacelane.online sets, what it is for and how long it lasts. Cookies are small text files your browser keeps for a website.
Your choice
When you first visit, a banner asks whether you accept analytics. Essential only keeps the shop working and nothing else. Accept also turns on Google Analytics. Until you choose, no analytics run. To change your choice later, delete the pl_consent cookie in your browser settings (or clear this site's cookies); the banner then asks again on your next visit.
The shop uses no advertising cookies and no social-media trackers.
Essential cookies
These are needed for the shop to work, so they do not need your consent. They are set by pacelane.online itself, are not readable by scripts on the page (except currency and pl_consent, which hold only a preference) and are sent only over an encrypted connection. pl_fit is set only when you save your measurements yourself, so it is part of the service you asked for.
- pl_cart: links your browser to your cart on our server, so your cart is kept between visits. Contains a random token, not your cart itself. Lasts 30 days from your last change to the cart.
- pacelane_customer: keeps you signed in to your account. Contains a random session token. Without "Keep me signed in" it lasts until you close your browser; with it, up to 30 days. Removed when you sign out.
- pacelane_order: lets this browser open the order page of an order placed or opened as a guest, without an account. Contains a random token. Lasts 90 days.
- pl_fit: keeps the body measurements you saved in the size finder (for example hand 20.3 and head 57, in centimetres), so product pages can show which size fits you. It holds only those numbers: no name, e-mail or other personal detail. It is set only when you save your measurements, lasts one year from the last time you saved them, and is removed when you choose "Forget my measurements". If you sign in, the measurements are moved into your account (unless your account already has its own) and the cookie is removed.
- currency: remembers the currency you chose in the header (EUR, GBP or USD). Lasts one year.
- pl_consent: remembers your answer to the cookie banner. Lasts one year.
Analytics cookies, only with your consent
If you choose Accept, Google Analytics 4 is loaded and sets these cookies on pacelane.online:
- _ga: tells visits from the same browser apart. Lasts up to 2 years.
- _ga_ followed by our measurement ID: keeps the state of the current visit. Lasts up to 2 years.
- pl_purchase_ followed by an order number (session storage in your browser, not a cookie): makes sure a paid order is counted once in Google Analytics. Deleted when you close the tab.
We use them to see which pages and products are viewed, which products are added to the cart, and how many visits lead to an order. Google shortens your IP address before storing it. Google acts as our processor for this; see our privacy policy for more on who receives data.
Staff cookies
Our staff back office runs on a separate address and sets its own sign-in cookies there. Customers never receive them.
Managing cookies in your browser
You can see and delete cookies in your browser settings at any time. If you block essential cookies, your cart, sign-in and order pages will not work, and the shop cannot remember your measurements while you are signed out.
Questions
Use the contact form or write to support@pacelane.online.